It's not that deep (ebook)
Let’s be real—starting and running a business can feel overwhelming. Everyone talks about strategy this, framework that, and before you know it, you’re drowning in advice but still struggling to take action.
But here’s the truth—it’s not that deep!
This book is your shortcut to clarity—a straight-to-the-point, no-fluff guide that helps you cut through the noise and focus on what actually works.
Whether you’re just starting out, running a side hustle, or trying to scale your creative business, this guide is packed with insights to help you move fast, make smart decisions, and avoid costly mistakes.
Inside, you’ll discover:
✅ The biggest reasons most small businesses fail (and how to avoid them)
✅ How to attract and keep customers without begging, chasing, or discounting yourself into a loss
✅ The mindset shift you need to go from struggling entrepreneur to confident business owner✅ How to set and crush your goals the SMART way—so you actually achieve them instead of just writing them down.
✅ How to know if a business opportunity is worth your time or just another distraction pulling you away from success.
✅ How to make your business stand out in a crowded market—even if you're starting from scratch.
✅ The easiest way to do market research—so you truly understand your audience and give them what they actually want.
✅If Entrepreneurship is for you—because let's face it, it might not be.
✅ A step-by-step approach to structuring your business for long-term success
If you're a creative, freelancer, small business owner, or aspiring entrepreneur, this book is designed to give you practical, real-world strategies—the kind you can actually use.
No jargon. No overcomplicated business talk. Just real, actionable advice to help you build a business that works—without burning out, second-guessing yourself, or wasting years trying to figure things out the hard way.
💡 It’s time to stop overthinking and start building.
📖 Grab your copy now and take the first step toward a business that actually makes you money!
Delivery
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FAQs
1. How do I download my digital product for Canva?
Step 1. Add to cart and purchase
Step 2. Download PDF file
Step 3. Click on the link on the PDF file (Open in Canva)
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Step 5. Edit in Canva, save and print2. Can I return or exchange my purchase?
Due to the digital nature of our products we cannot offer any returns or refunds. Once a purchase has been downloaded you will always have access to your purchase.3. Where can I find my downloads?
After check-out you can find your digital file in two ways:- A copy will be provided via email to the email listed in your check-out information. If you have not received the link this may due to an incorrect or old email address being noted on your order details.
- You can also find a copy in the order section of your account, the following link will take you straight there: https://www.thepearlubani.com/account/my-orders
4. How does a spreadsheet template work?
A spreadsheet template is a pre-formatted file to help you jumpstart your budgeting or planning. It's as easy as downloading the template and using it instantly!
All our templates are editable by Microsoft Excel and Google Sheets, so you can choose from any of those programs. To know more about the software compatibility of a template, please refer to the individual listing descriptions.
The templates are also fully editable and customizable. Change the texts, titles, sections, colors, and fonts! You can personalize it according to your needs. However, the cells of the spreadsheets are protected by default to prevent accidental changes to formulas, but you can easily unprotect the sheet if you want to change anything!
